POPAI UK & Ireland | Progressive industry association

POPAI AWARDS 2026 NOW OPEN FOR ENTRY!

Early bird entry ends: Friday 10th April
Final deadline: Friday 24th April

Discover everything you need to know about the entry process, award categories, and top tips to give your submission the best chance of success.

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VM & DISPLAY SHOW

14th-15th April, Business Design Centre, London
Join us at the VM & Display Show in April! The POPAI Zone is back for 2026 and will include a dynamic theatre content programme offering a series of seminars and masterclasses over the two days of the show.
Register Here

IMPACT26 SUSTAINABILITY SUMMIT

10th June, Woburn House Conference Centre, London

Impact26 is a great opportunity for you and your team to gain further understanding of the current sustainability trends and issues happening within our industry. Book your place below! We look forward to seeing you there.

BOOK YOUR PLACE

Shopper Insights

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Training

Our training solutions provide
online, face-to-face and
workshop style learning.

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We are a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers.

Best Practice Spotlight: Sustainability

Shopper marketing foundation course -
30th June

Sustainability fundamentals online course

InStore

Quarterly Update

Download latest edition OF INSTORE MAGAZINE

Sustainability

Our Key Products

Sustain® CALCULATOR

SUSTAINABILITY Standard

SUSTAINABILITY Support

LATEST UPLOADS

SharkNinja: Act on Fact - The Future of Shopper Visibility In-Store

This presentation explores how SharkNinja is redefining in-store performance by replacing guesswork with real-time, actionable shopper data.

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Nectar360: Where customers, data and media moments meet

This presentation outlines how Nectar360 brings customers, data and media moments together to create measurable value for brands.

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Amazon: Simplicity Scaled: Rethinking permanent display for Amazon Devices

This presentation explores how Amazon rethought its permanent in-store display strategy to better support discovery, comparison and trial across its growing ecosystem of devices.

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Boots: Natural Collection - A Renewable Focus

This presentation explores how the Natural Collection relaunch for Boots was designed to deliver stronger in-store impact by aligning consumer values with sustainable retail design

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