AGENDa
The discussion will focus on three key themes, but as always, attendees are encouraged to table associated topics on the day:
Industry metrics that matter – Which KPIs best demonstrate the effectiveness of retail display, and is it time for greater consistency across the industry?
Creating a holistic view of business performance – How can sales, shopper engagement, operational efficiency, brand impact and other measures be brought together to provide a clearer picture of retail display's total contribution?
Retail Media Network evaluation standards – As Retail Media Networks evolve, what standards and metrics should be adopted to measure performance consistently across the wider retail media landscape?
An interactive discussion designed to share best practice, challenge thinking and shape the future of retail display measurement.