POPAI Academy

Recognising industry knowledge

The POPAI Academy is the ultimate destination for professionals looking to excel in the world of shopper marketing, P-O-P, sustainability, and retail display.

Whether you're seeking to sharpen your skills, stay ahead of industry trends, or achieve Accredited status, our diverse range of training courses and events will help you get there.

On completion of POPAI Academy Accreditation you will be able to proudly display your Accreditation Badge on your CV and LinkedIn profile to publicly acknowledge your commitment and level of knowledge within the industry.

HOW IT WORKS

As a POPAI Member, every time you complete a POPAI training course, sit one of our eCourses, or attend an event, you’ll earn “Academy Points” in recognition of developing your knowledge.

When you reach 24 points in a 24-month period, you’ll receive POPAI Academy Accreditation in recognition of your commitment to professional development and building industry knowledge.

After this you can continue your learning to achieve advanced status:

- Silver Status: Extra 20 points (total of 44) in any period of time.

- Gold Status: Extra 20 points (total of 64) again with no time limits.

WHAT IS ELIGIBLE?

POPAI Academy points are available from the following:

- Full day course = 16 points (e.g Shopper Marketing Foundation Course, masterclass, bespoke training)
- Half day course = 10 points (e.g. masterclass, sustainability, bespoke training)
- eCourse module = 1 point (total of 8 points available)
- Full day conference = 10 points (12 points available per year e.g. Retail Marketing Conference, Impact Sustainability Summit)
- Half day seminar = 4 points (12 points available per year e.g. Shopper Seminars)

Example combinations to achieve the Accreditation:

- Shopper Marketing Foundation Course (16), 2 x half day seminars (4x2) over a 24 month period

- Half day sustainability training (10), Impact Conference (10), one half day seminar (4) over a 24 month period

WHAT DO YOU RECEIVE?

All those who receive POPAI Academy Accreditation will receive:

- A certificate of Accreditation

- A digital Accreditation badge to use on LinkedIn and personal portfolios

- Public announcement at a POPAI seminar and on the POPAI LinkedIn page (with tag)

- Yearly email with an update of their total Academy Points

BUILD YOUR KNOWLEDGE, EARN YOUR ACCREDITATION

Join a community of like-minded professionals, gain cutting-edge insights,
and take your career to the next level with POPAI Academy ACCREDITATION.

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