Retail Marketing Conference 2026

Turning Investment into Impact: The Real Influence of Beauty POS 

- Examining the critical role of POS in beauty retail, unpacking the tensions between brand ambition, retail execution and real shopper behaviour.

- Revealing fresh research insights into how shoppers perceive FSDUs.

- Translating shopper insight into practical action.

- Distilling the data into design principles, illuminating how CPG brands should approach FSDU strategy for maximum visibility.

Suzanne Hammond, Senior Visual Merchandising Manger, L'Oréal

Rosie MacPhail, Senior Business Development Manager, Shepper

Simplicity Scaled: Rethinking permanent display for Amazon Devices

- Brilliant basics for a brilliant experience: How we evolved the Amazon Devices Display System.

- Future-proof design: Delivering easy updates in a more sustainable way.

- From Echo to Kindle to Fire TV – engineering for a diverse product range.

Stephen Humphrey, Retail Experience Marketing Lead, Amazon

Ben Duffy, Client Services Director, Outform

Natural Collection - A Renewable Focus

- Discussion of the importance of consumer mapping & the effect that this has on design decisions.

- Overview of the design process, mapping out the EcoDesign Principles.

- A view of the materials used on the unit, and rationality behind the choices.

- The Result: Discussion on the impact of the design.

Leah Kitching, Assistant Brand & Marketing Manager, Boots

Rachel Addison, Sustainability Manager EMEA, Array Willson & Brown

Shaping the category vision for savoury biscuits using real shopper insight

- Understanding how shoppers really behave when shopping the category.

- Uncovering triggers and barriers to purchasing in-store.

- Shaping a category plan based on real shopper behaviour to unlock growth.

Carmel Martin, Senior Category Manager, Ryvita

Scot Willey, Research Director, Spark Emotions

From Hawkins to the Highstreet

- How Chupa Chups turned a cultural fandom to into shopper action – linking packaging, retail experiences social, OOH and experiential. 

- With a Football World Cup year ahead PVM and N2O will be sharing the learnings of the highly successful Chupa Chups & Stranger Things partnership.

Kim McMahon, Brand Manager, Perfetti Van Melle

Ben Goss, Head of Client Development, N2O

Harmonising Brands in Retail: Student Design Awards

- A real-world design challenge that brings together Sonos and Currys to rethink how premium audio shows up in retail.

- The thinking behind the brief. Why experience, scalability, and commercial impact matter as much as creativity.

- The role of the Student Design Awards in nurturing future talent by giving students meaningful, industry-relevant problems to solve.

Gary Stevens, Senior Manager, Global Retail and Brand Experiences, SONOS

Act on Fact
The Future of Shopper Visibility In-Store

- How SharkNinja replaced assumptions with insight to drive smarter shopper experiences in-store.

- How retail displays can bridge the gap between online insight and in-store shopper behaviour

- Why adopting a test-and-learn approach creates an evolving, more responsive retail ecosystem, answering what the consumer wants

Paul Phillips, Senior Director Global Retail Excellence, SharkNinja

Victoria Dougherty, Marketing Director, Valley

Nectar360: Where customers, data and media moments meet


- Start with the customer

- Built for omnichannel impact

- Digitising the store for the future

- Blending digital with traditional POS

- Driving commercial results

Felice Pucino, Group Commercial Delivery Director, Nectar360